
Hampshire & Isle of Wight Fire & Rescue Service
Together we make life safer
Identity & Branding
We partnered with Hampton Trust, a charity supporting domestic abuse victims and perpetrators, to modernise their image with a full rebrand, new identity, and intuitive website. Through research and stakeholder interviews, we developed a strategy featuring a fresh logo, trust-inspiring colours, and consistent messaging.
The new website, with user-friendly navigation and dedicated sections for different audiences, serves as a central hub for support and training resources. This launch enhanced Hampton Trust’s visibility, credibility, and engagement, empowering them to better serve their community.
We’ve got a new brand that reflects who we are and how much we care for the people we work with.
It was important to us to retain some of our original brand features to honour the journey we have been on.
When we embarked on refreshing our look and website, we built it around the people we work with, featuring men and women of all ages and backgrounds telling their compelling stories of transformation and change.
Chantal Hughes
Chief Executive Officer, Hampton Trust
Together we make life safer
Playmakers, Hat Fair and Play to the Crowd